With the establishment of the EU General Data Protection Regulation (GDPR) and the expanding international landscape of data protection laws, organizations today face complex requirements and heightened scrutiny when it comes to data privacy. In addition, public awareness of data exploitation and digital surveillance is growing, and individuals are more concerned than ever about data privacy.

Analysis on 3,000 websites and over 100,000 associated webpages (using the client-side security scanning feature of Feroot Inspector) revealed that pixels/trackers are collecting and/or transferring data prior to the explicit consent (e.g., cookie acceptance) of a website user. (While some do not require actual consent for one reason or another, the consent is not explicitly made.) Table 1 shows the degree to which some pixels/trackers were present on the analyzed websites.

In an analysis of over 3,000 websites and over 100,000 associated webpages (using the client-side security scanning feature of Feroot Inspector) across 6 sectors, it was discovered that TikTok pixels/trackers were present on 7.41% of the analyzed websites (shown in Table 1). Here, TikTok pixels/trackers were within the code of the web pages that load into a user’s browser from those websites.

SaaS-Sentinel is a free monitoring platform that notifies users when their favorite tool might be under attack, helping them stay on top of supply chain risks. Here is the full story of this innovative project that seeks to democratize the use of honeytokens. Join the adventure today!