From Blocking to Trust: Why Detection Alone Isn't Enough
For most of the last decade, the central question in bot management was a binary one: is this traffic malicious? If yes, block it. If no, let it through. That question was the right one to ask when the problem was DDoS traffic, credential stuffing, and inventory-hoarding scalpers. It is no longer the right question for a significant proportion of the non-human traffic now hitting enterprise digital platforms.