What's In an Identity? The Executive Attack Surface and Rising Threat of VIP Impersonation
With time, effort, and a blessing from the LinkedIn networking Gods, a high-level executive's identity can be transformative for a company. More than just a name and title, these executives become symbols of authority and trust, someone employees, customers, and partners instinctively follow. Personas like Elon Musk and Tim Cook instill confidence and belief in their employees and consumers by championing their products and their ethos.