Security | Threat Detection | Cyberattacks | DevSecOps | Compliance

What can Web3 offer retail, luxury goods, and sports brands?

Web3 is top-of-mind for many marketing and customer experience team in 2023. Multiple high profile companies such as Nike,Tiffany, Spotify, Gucci, have already launched Web3 initiatives. Web3 has unique characteristics that offer brands and sports organizations a new way to engage with customers, users, and fans through loyalty programs. At the same time, it helps organizations cater to different demographics and directly monetize these efforts.

The 4 pillars of great treasury management in Web3

Running and scaling treasury management operations is vital to ensuring that your team and users can get the most out of your Web3 product. Fireblocks has helped teams secure and streamline their digital assets operations for 4 years, and here are our top 4 suggestions to help take your treasury management operations from good to great.

Elwood Technologies integrates Fireblocks to enhance portfolio management system

Today, Elwood Technologies announced that they will be integrating Fireblocks to strengthen its commitment to offering institutions a top-tier digital asset infrastructure. The London-based fintech, created by hedge fund heavyweight Alan Howard, provides connectivity to crypto trading tools for institutional investors. The integration will enable Elwood clients to seamlessly view their movements and balances on Fireblocks directly on Elwood’s portfolio management system.

Membrane Finance Taps Fireblocks to Issue & Secure EUROe Stablecoin

Finnish fintech Membrane Finance has announced that they will utilize Fireblocks to mint and secure their stablecoin, EUROe – Europe’s first EU-regulated full-reserve stablecoin and payment network. As the first Euro stablecoin in compliance with the forthcoming MiCA regulations, the EUROe fills a critical gap in the European market for digital assets and will enable broader development of the European digital asset ecosystem.

National Australia Bank executes world-first cross-border stablecoin transaction, powered by Fireblocks

National Australia Bank has completed an intra-bank, cross-border transaction using NAB-issued stablecoins. This represents a world-first by a major financial institution on a layer-one public blockchain (Ethereum). The pilot transaction involved the deployment of stablecoin smart contracts for 7 major global currencies, namely Australian, New Zealand, Singapore and US dollars, Euro, Yen, and Pound Sterling.

Fireblocks BUIDLathon offers $25k bounty at ETHDenver '23

Fireblocks will host the first-ever Fireblocks BUIDLathon at this year’s ETHDenver, the largest and longest-running ETH-focused event in the world. With $25,000 in prizes up for grabs, the Fireblocks BUIDLathon is an exciting chance to gain early access to a Fireblocks Developer Sandbox to build new Web3 products. Read on to learn everything you need to know about the competition.

Fireblocks Expands Non-EVM DeFi Access with TRON

Today, Fireblocks is expanding access to the DeFi ecosystem on TRON, the second-largest DeFi protocol. Customers can now securely connect to TRON dApps through WalletConnect, starting with JustLend DAO and JustStables, with support for SUN to be added soon. Thousands of organizations rely on Fireblocks to securely access a range of DeFi applications across EVM and non-EVM chains – to date, the platform has powered over $150B in DeFi transactions.