Netacea: Bots in Travel: Fare Scraping & Excess Transactions
A recent Netacea survey revealed that 96% of travel companies stated their website had been attacked by bots over the last year, with almost one-third stating they had been attacked by scraper bots.
Travel and tourism businesses across the globe have suffered at the hands of Covid-19, but while companies try to get back their feet, the threat of malicious bot traffic has only been intensified by the pandemic.
Fare scraping and skewed look-to-book ratios cause airlines and travel booking sites major problems, with the move to dynamic pricing, the factor of external pricing services, and the lack of control over online travel agents worsening the costly ramifications for businesses.
In this webinar, we are joined by a panel of travel cybersecurity experts to discuss how the industry has changed throughout Covid-19, why it is crucial for travel businesses to detect and mitigate bad bot activity, and how airlines can maintain control over their flight prices post-pandemic and beyond.
Here’s what you’ll learn:
- How Covid-19 accelerated bot activity targeting online travel and tourism companies
- The damage of fare scraping and excess web requests on travel booking sites
- How travel companies can take back control of their look-to-book ratio
- How to protect your business from ATO, loyalty program abuse and other automated threats to the travel industry