How Generative AI is Changing the DLP Landscape
Generative AI has revolutionized productivity, but it has also introduced a new class of data risk that legacy DLP tools simply can’t see. From engineers pasting source code into ChatGPT to marketers rewriting strategy docs, sensitive IP is leaving the browser through "Shadow AI" channels daily. Learn why traditional pattern matching fails against LLMs and how a data lineage approach secures AI usage without halting innovation.