How to Protect Sensitive Data from LLMs | AI Data Privacy Demo

AI tools like ChatGPT, Gemini and other LLMs are powerful — but what happens when sensitive data gets sent to them?

In this video, we demonstrate how Protecto AI prevents sensitive information from reaching LLMs using Masking APIs and Unmasking APIs.

You’ll see a real workflow where user prompts containing credit card details and personal data are automatically masked before being processed by an AI model like Gemini 2.5 Flash.

🚀 What you'll learn in this demo:

• How LLMs can accidentally receive sensitive data
• Why AI data privacy is a critical challenge
• How Protecto’s Masking API tokenizes private data
• How the Unmask API restores responses safely
• How enterprises secure AI workflows

This solution helps AI startups, enterprises, banks, healthcare companies, and developers safely use LLMs without exposing sensitive information.

🔗 Learn more about Protecto AI: https://www.protecto.ai

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